Maybelline is a hot favourite by the likes of Kim Kardashian who have been using their matte nude lip Blush Beige for that perfect pout. For the longest time Gigi Hadid has been the spokesperson for the brand. Their iconic products including the Lash mascara, Fit me foundation and Fit me setting powder are loved by many celebrities. It’s no surprise that Maybelline has won the best drug store brand. A 104-year-old brand, it is also celebrating its ten-year partnership with New York Fashion Week.

They have been recently named as one of the best make-up brands in the world. Maybelline Fit me! Foundation has 200 different shades, one for every skin tone. The wide range of mascara, waterproof mascara, lipsticks, eye shadows, concealer, setting powder, amazing range of highlighters, bronzers, setting sprays and more.