Simmi Saboo Unveils the ‘Zooni’ Collection At Lakme Fashion Week

Simmi Saboo Unveils the ‘Zooni’ Collection At Lakme Fashion Week

17:17 by Simmi Saboo made an unforgettable mark at Lakme Fashion Week in partnership with FDCI, held in Delhi, with the highly anticipated launch of its latest collection, ‘Zooni’. The collection, a celebration of the rich cultural heritage of Kashmir, was a visual spectacle that masterfully combined traditional craftsmanship with contemporary design, leaving fashion enthusiasts captivated by its beauty and sophistication. Here is what she had to say about her collection and the heritage: Q. What was the inspiration behind the ‘Zooni’ collection, and how did you connect the concept to Kashmiri culture and heritage?Answer: The inspiration for the ‘Zooni’ collection stems from the rich heritage of Kashmir, particularly its vibrant floral motifs and intricate craftsmanship. I aimed to capture the essence of Kashmiri art and nature’s beauty, reflecting the region’s cultural richness while creating pieces that resonate with contemporary fashion. Q. How did you balance the traditional elements of Kashmiri craftsmanship with contemporary design aesthetics in the ‘Zooni’ collection?   Answer: I balanced traditional craftsmanship with modern aesthetics by thoughtfully integrating Kashmiri embroidery and prints into contemporary silhouettes. This involved collaborating closely with skilled artisans to ensure authenticity while experimenting with cuts, fabrics, and styling that appeal to today’s fashion sensibilities. Q. Can you elaborate on the specific techniques and materials used in the embroidery and digital floral prints featured in the collection? Answer: The collection features hand-embroidery techniques like Zardosi and Aari work, which showcase the intricate detailing characteristic of Kashmiri craftsmanship. Additionally, we employed digital printing for floral patterns, allowing for vibrant colors and detailed designs that blend seamlessly with the embroidery, enhancing the overall visual impact. Q. What were the challenges you faced in incorporating traditional Kashmiri prints into modern silhouettes, and how did you overcome them? Answer:  One of the main challenges was ensuring that traditional prints did not overwhelm contemporary silhouettes. To overcome this, I focused on creating balance—selecting prints that complement the modern cuts without overpowering them. Rigorous prototyping and feedback from wearers also helped refine the designs. Q. How did you ensure that the ‘Zooni’ collection remains relevant to today’s fashion-conscious individuals while staying true to its cultural roots? Answer: I prioritised versatility and wearability in the ‘Zooni’ collection, allowing for easy styling across various occasions. By infusing modern color palettes and silhouettes while highlighting Kashmiri heritage, I created pieces that resonate with a broad audience, ensuring cultural relevance and contemporary appeal. Including Design Philosophy And Process Q. What is your overall design philosophy, and how does it influence your work? Answer: My design philosophy revolves around storytelling through fashion, where each piece embodies cultural narratives and personal experiences. This approach influences every aspect of my work, from material selection to the final silhouette, ensuring that each collection is meaningful and impact. Q. Can you describe your design process, from concept development to final execution? Answers: The design process begins with research and inspiration gathering, followed by sketching and conceptualising ideas. After selecting materials and techniques, I create prototypes, refining them based on feedback before final production. This iterative process ensures that each piece meets quality and aesthetic standards. Q. How do you stay updated on the latest trends and innovations in the fashion industry, and how do you incorporate them into your designs? Answer: I regularly attend fashion shows, trade fairs, and workshops to stay informed about trends and innovations. I also follow industry publications and engage with fellow designers. This knowledge allows me to incorporate relevant trends while maintaining the unique identity of my brand. Q. What role does sustainability play in your design process, and how do you strive to create environmentally responsible collections? Answer: Sustainability is integral to my design process. I prioritise ethically sourced materials and work with local artisans to reduce environmental impact. Additionally, I implement sustainable practices, such as minimising waste and encouraging timeless designs that promote longevity in fashion. Q. How do you envision the future of Indian fashion, and what role do you see yourself playing in shaping it? Answer: I envision a future where Indian fashion embraces both heritage and innovation, showcasing the diversity of our culture on global platforms. I aim to contribute by promoting sustainable practices and empowering local artisans, while also introducing fresh perspectives that resonate with contemporary audiences. What Were The Inspiration And Influences: Q. Who are your biggest design inspirations, and how have they influenced your work? Answer: My biggest design inspirations include iconic figures like Sabyasachi Mukherjee and Elie Saab, whose ability to blend tradition with modernity has greatly influenced my approach. Their work inspires me to explore intricate detailing while maintaining a strong narrative in my designs. Q.  How do you draw inspiration from your personal experiences and travels? Answers: My travels often expose me to diverse cultures and craftsmanship, providing fresh ideas and perspectives. Each journey adds depth to my designs, allowing me to incorporate elements from various traditions while maintaining my aesthetic. Q.  Are there any specific cultural or historical references that have informed your designs? The rich history of Indian textiles and the stories behind traditional crafts play a significant role in my designs. I often reference historical motifs and techniques, weaving them into modern narratives that celebrate our cultural heritage. Q. How do you find a balance between staying true to your own aesthetic and responding to the demands of the market? I maintain my aesthetic by staying grounded in my design philosophy while being open to market feedback. This balance allows me to evolve my style without compromising on the core values that define my brand. The Future Plans: Q.  What are your plans for the future of the 17:17 brand? Answers: I plan to expand 17:17 by exploring international markets and collaborating with global artisans. Additionally, I aim to enhance our online presence to reach a wider audience while remaining committed to our cultural roots. Q. Are there any specific areas or markets you would like to expand into? Answer:  I am particularly interested in expanding into the Southeast

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 A Journey Through Time: Russian Brand “Measure” Unveils Dagestan’s Heritage at Lakme Fashion Week

A Journey Through Time: Russian Brand “Measure” Unveils Dagestan’s Heritage at Lakme Fashion Week

Fashion, a reflection of cultural heritage, takes us on a journey through time. Different eras are marked by distinct clothing styles, offering a glimpse into the lives of our ancestors. This pursuit of reflecting the past or predicting the future has always been a driving force for fashion brands. At the recently concluded 49th edition of Lakme Fashion Week in Mumbai (March 13th-17th, 2024), a Russian brand, “Measure,” took the audience on a captivating exploration of Dagestan’s rich cultural heritage. On the fourth day of the prestigious Lakme Fashion Week, the international designer from “Measure” stole the show with their innovative collection “TOI,” showcased at the iconic Jio World Convention Centre, Mumbai. This marked the debut of the renowned Russian Modest fashion brand at Lakme Fashion Week India. Held on the evening of March 16th at 8:30 pm, the event was a captivating blend of fashion and art, solidifying the brand’s legacy and enchanting fashion enthusiasts and art connoisseurs alike. Founded in 2018 in Dagestan, Russia, “Measure” has embarked on an exceptional journey, experiencing remarkable growth and progress since its inception. The brand’s philosophy revolves around finding a harmonious balance between nature and human creation, the historical and the contemporary, and the physical and the spiritual. Significantly, this prominent Russian fashion brand also participated in the recent Moscow Fashion Week. Hailing from Dagestan, Russia, “Measure’s” essence lies in reinterpreting the traditions of Muslim attire. Their designs seamlessly blend the natural with the man-made, the past with the present, and the earthly with the spiritual. These elements are intricately woven into the fabric of the brand’s designs, reflecting a depth and texture that is both unique and captivating. Designer Zainab Saidulaeva’s latest collection, “TOI,” is a bold artistic venture inspired by the rich tapestry of Dagestani wedding traditions. This innovative collection seamlessly integrates elements of customary practices, ceremonial gifts, and historical garments into a modern design narrative. Through meticulous layering and intricate texture, Saidulaeva’s designs embody “Measure’s” unique vision, solidifying its position as a prominent voice in the fashion industry. Drawing inspiration from the region’s intricate customs and traditional attire, the collection featured alluring multi-layered ensembles adorned in shades of black and various tones of white. Employing silk in a myriad of textures and variations, the designs captured the essence of timeless elegance and paid homage to the cultural heritage of the Russian province. In the late 19th and early 20th centuries, clothing played a pivotal role in the daily lives of Dagestani citizens, reflecting their diverse cultural heritage and evolving urban landscape. As cities became increasingly multi-ethnic, the clothing of urban residents displayed a fascinating blend of traditional and multicultural influences. The Soviet era (1922-1991) brought about profound transformations in Dagestani clothing traditions. The widespread availability of factory-made garments and evolving societal norms significantly impacted fashion choices. This shift, coupled with changing lifestyles and rising living standards, led to the gradual disappearance of traditional attire, which persisted mainly among older generations, women, and those involved in animal husbandry. Despite these changes, markers of marital status and ethical guidelines in dress endured, particularly among girls. Interestingly, traditional knitted and sheepskin garments exhibited remarkable resilience amidst evolving fashion trends, especially among youth in urban areas. Following the dissolution of the USSR and the easing of travel restrictions, Dagestanis increasingly ventured abroad, leading to the adoption of new clothing styles and trends. Concurrently, the resurgence of Islam in post-Soviet society exerted a notable influence on clothing choices, with many women embracing attire adhering to Islamic dress codes. In recent decades, a growing segment of Dagestani women has embraced Islamic women’s clothing, reflecting shifting social dynamics and religious sentiments in the region. Lakme Fashion Week 2024 witnessed a remarkable display of cultural heritage through the “TOI” collection by “Measure.” The brand’s innovative designs not only celebrated the rich traditions of Dagestan but also offered a glimpse into the evolving fashion landscape of the region.  

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 Lakme Fashion Week Winter-Festive Collection 2019– Day 5

Lakme Fashion Week Winter-Festive Collection 2019– Day 5

After a week of glitz, glamour and grandeur, Lakme Fashion Week concluded on 25th of this month with a bang. With the biggest faces of Bollywood turning showstoppers for designers, the grand finale of Lakme Fashion Week (Winter/ Festive Collection 2019) was a star-studded affair. The queen of Sass, Kareena Kapoor Khan stunned the world with her off-shoulder black gown and Gothic glam look as she turned showstopper for the designer duo Gauri & Nainika. The pitch black, floor length outfit did all the talking when the gorgeous actress ditched accessories and donned a sleek hair style and statement red lipstick. The out of the world gown featured an exaggerated train that was completed with net details. The Queen actress Kangana Ranaut exuded elegance and extravagance as she strutted the ramp for designer Disha Patil. She looked strikingly gorgeous in a powder blue creation from the collection ‘The Interpretation of Love’ curated by the designer for the millennial brides. The lehenga featured intricate traditional work and was paired with a satin off-shoulder blouse. The look was completed with a pair of silver earrings, messy hairdo and smoky eyes. The fitness queen Malaika Arora raised the oomph factor on the ramp in a wine-coloured ensemble designed by Diya & Rajvvir. Her plunging neckline blouse, and the thigh high slit on the skirt added just enough sultry factor to the look. The embossed roses on the skirt and the butterfly fan sleeves made it the perfect choice for the contemporary bride. Malaika completed her look with a pair of statement earrings and wet hair look. Actress Genelia Dsouza was a delight for the eyes as she turned showstopper once again at Lakme Fashion Week 2019. She walked the ramp for designer Saroj Jalan in a heavily embroidered red ensemble Actresses Soha Ali Khan and Shilpa Shetty dazzled in yellow apparels as they turned showstoppers for Kavita Agarwal and Punit Balana, respectively. Hands down the cutest moment at this year’s LFW was when actress Esha Deol walked the ramp with her adorable little daughter Radhya for the children’s brand Hamleys. Shabana Azmi was spotted walking the ramp for designer Kaveri Lalchand. She wore a black linen A-line Kurta paired with ruffle detailed dupatta and ivory bottoms with a golden border.

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 Lakme Fashion Week Winter/Festive Collection 2019 – Day  2

Lakme Fashion Week Winter/Festive Collection 2019 – Day 2

Day 2 of LFW was celebrated as Lakme’s Sustainable Fashion Day. In sync with the theme, designers David Abraham and Rakesh Thakore showcased a stunning range of collection fashioned out of a fabric called EcoVero.  The fabric is entirely made of fiber derived from wood pulp which is drawn from certified forests making everything sustainable, right from the raw material. Athiya Shetty, the show stopper for the collection sported a stunning monochrome statement saree with a collared button-down blouse that featured black and white stripes matching the saree. The ensemble was styled with a statement earring that stretched all the way to the shoulders along with a feather-adorned slip-ons. The look was glammed up with a touch of blush, shimmery eye shadow and mauve lips. Day 2 also saw Mrunal Thakur walking the ramp for debutant label Aavaran, an Udaipur-based enterprise offering a range of con-temporised “Dabu” mud-resist, hand-dyed and hand block-printed garments, home furnishings and accessories. The “Love Sonia” actress looked ethereal in a beautiful ivory creation. She looked absolutely stunning in a full sleeve choli and a matching A line lehenga with golden print. With a maang tikka on her forehead and simple makeup, Mrunal stunned everyone with her alluring beauty. The “Veere Di Wedding” actor Sumit Vyas turned showstopper for designer Pallavi Dhyani’s label Three. He looked dapper in a Grey 2-button suit as he strutted on the runway wearing a white t-shirt and matching trousers. After turning heads on the first day, Beyond the Clouds actress Malavika Mohanan was another Bollywood celebrity who sizzled on the runway for designer Padmaja. A special fashion showcase from Eleven Eleven Clothing also emphasised on sustainability and creating links between farmers, weavers, vegetable dyeing and block printing traditions. Supported by C & A Foundation and enabled by IMG Reliance, this collaboration is a movement for sustainable and organic cotton in the Indian Fashion Industry. Another highlight of the day was the adorable Bollywood couple Riteish Deshmukh and wife Genelia who flaunted their flawless chemistry on stage, dressed in matching outfits from Antar – Agni. The couple brought the right amount of romance and panache to this season of Lakme Fashion Week Winter/Festive collection 2019.

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 Lakme Fashion Week Winter/Festive Collection 2019 – Day 1

Lakme Fashion Week Winter/Festive Collection 2019 – Day 1

If there is anything that can divert the attention of fashionistas, it’s The Lakme Fashion Week. The five-day fashion fiesta in its 20th year, kickstarted their Winter/Festive collection 2019 with the launch of veteran designer Manish Malhotra’s collection titled Maahrumysha at Mumbai on Tuesday. With the crème de la crème of Bollywood and fashion industry lined up for the show, the opening day shimmered in glamour, grandeur and sophistication. Prominent faces like Karisma Kapoor, Sophie Choudhary, Amrita Arora, Ishaan Khatter, Karan Johar, Chitrangada Singh and Daisy Shah amongst many others were spotted watching the ramp walk from the front row. The Bollywood glitterati looked their glamourous best as they walked in on the opening day of LFW. The stunning Bollywood Diva, Katrina Kaif was seen walking the ramp as showstopper for Manish Malhotra. The Bharat star looked ethereal in black as she stilettoed her way in a heavily embellished, velvet lehenga and a ruffle trailed blouse alongside the designer. The collection according to his Instagram page is curated to be a celebration of resplendent beauty in dazzling details of Indian Couture. The designs reflected hues of royal blue, ivory, beige, ochre, grey, salmon and the signature gold of the label and comprised of a variety of textures, fabrics and embellishments with a mix of both western and Indian silhouettes. The collection featured everything from sarees, lehengas, gowns, shararas, crop top and skirts for the women and layered bandhgalas, jackets, kurtas and trousers for the men. The Winter/Festive edition this year is all set to start a conversation around sustainable fashion and innovation. The aim is to celebrate the rich heritage of Indian fabrics and create new stories for the years to come.

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 Lakme Fashion Week gets its Next Face Of Fashion

Lakme Fashion Week gets its Next Face Of Fashion

Lakme Fashion Week audition came to Bangalore to look for the next face of fashion with the hashtag #BeTheNext on 10th July at ITC Gardenia and the most talented Akshara Balakrishna and Kirandeep Chahal stole the show with their never ending charm. The audition had celebrities and fashion designers including Nikhil Thambi (Fashion Designer), Aindrita Ray (celebrity), Nikhita Punja Bhimyani (head of designer relations – IMG Reliance), Luis Domingo and Calum Buchan (IMG Models). The show choreographer Vahbiz Mehta shared a few tips on how to ace the #LFWModelAuditions and #BeTheNext face of fashion and stated, “It provides an amazing gateway for aspiring designers and models. She also added, “My advice would be that you have to literally walk your talk.” The head of designer relations – IMG Reliance Nikhita Punja Bhimyani stated, “Lakme Fashion Week is a platform that showcases talents across the country. #LFWModelAuditions Image Gallery

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 What would Carrie Bradshaw wear in 2018?

What would Carrie Bradshaw wear in 2018?

What would Carrie Bradshaw wear in 2018? It’s been nearly 14 years since the series wrapped on HBO, yet the style sense Sarah Jessica Parker brought to the small screen is still ingrained in the trends of today. We do not seem to be getting over her style trends as she kept up the trends in 2018 way back before we could even imagine! Here is a list of few things she has worn earlier in the series which are making highlights. DIOR SADDLEBAG Carrie already gave us goals by the love she has for Dior saddle bags she would love the new version of it for sure!     SQUARE NECKLINES Carrie rocked the square line and if you wonder how she rocked that with perfectly enhancing her collarbone, the square neckline actually gives a booster effect and makes your neck region pop! Here’s a link to a very similar dress. https://www.myntra.com/dresses/miss-chase/miss-chase-women-black-solid-sheath-dress/1901080/buy   There is no shoe Carrie hasn’t tried and tested and one of them is PVC which she has approved !! PVC everything is rocking the trend charts today !!   PVC SHOES   HEADBANDS Headbands are making a comeback! We have seen her rocking the top knots and velvet .. there are so many styles of the following coming through.    

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 LAKME FASHION WEEK 2018 – Day 5

LAKME FASHION WEEK 2018 – Day 5

The day we’ve all been waiting for, the 5th day of the Lakme Fashion week, is here. This day, one of the most iconic designers presented their collections. The grand finale was a showcase by Monisha Jaising. We analyzed all the days of the show to put forth the best for our viewers. 1) ‘Unchartered’ by Tahweave ‘Unchartered’ by Tahweave has drawn its inspiration from the Irish culture and their vibrant colors. The fabrics used in this collection are hand-woven. They have unique cuts and subtle embroidery, making the garments stylish yet comfortable. This line of fashion is all about rich culture meet luxury. Their garments are so fluid that they fit perfectly into a celeb’s everyday closet. 2) Nakita Singh Nakita Singh takes her inspiration from travel and nature. The collection focuses on creating fashion that is relaxed yet has a contemporary vibe. She achieves this by incorporating doodle sketch embroidery, an earthy color palette and hand-loom fabrics, in her garments. Inspired by travel, they have taken inspiration from the vast lush scenery that they came across from their travels around Bengal. 3) “The Circles of Wisdom’ by Soumodeep Dutta ‘The Circles of Wisdom’, a collection by Soumodeep Dutta, was showcased at LFW W/F’18. He takes inspiration from the analogies of life and the lotus in Buddhism. Hand-looms from Odisha and Bengal featuring Ikat motifs and Kantha embroidery give the collection an earthy yet festive appeal. The attires instantly sets an impression of Indian fusion. They were made with such fun cuts, and it is draped in a different manner. 4) Nupur Kanoi Label Nupur Kanoi specializes in handcrafted luxury women’s clothing, using high quality natural fabrics, intensive embroideries and detailing. At present, they have two women’s wear lines – Pret and Indian. Nupur Kanoi’s W/F’18 collection ‘Protea’ is inspired by the common yet unusual bloom of Cape Town, a city set against a multicultural backdrop with large European and Indian settlements. The collection features vibrant and intricate glass bead-work in geometric floral patterns paired with native botanical prints. 5) Jayanthi Reddy The Jayanti Reddy label infuses traditional clothing with a unique style and understated elegance. She spread glamour on the stage with her subtle pastel color garments that had intricate detailing. Aditi Rao Hydari was the show stopper in a heavy versatile lehenga. Jayanti Reddy’s W/F’18 collection ‘The Twilight Zone’ captures the fleeting magical moment before the day ends and night begins through whimsical pieces that are entirely functional and utterly wearable. 6) Punit Balana Punit Balana is drawn towards traditional embroideries and textile of Rajasthan, due to which he reinterprets these in various fabrics, textures and concepts. Punit Balana’s W/F’18 collection ‘Gulabi Chowk’ is inspired by the pride of the pink city Jaipur, the magnificent Amer Fort along with the unexpected beauty and charm of the Jalebi Chowk and the Sheesh Mahal. Signature hand-block prints and dramatic silhouettes make the collection a stylish expression of comfort and creativity. 7) Neha Agarwal ‘Agami’ by Neha Agarwal presented her collection Pushtaini at the LFW W/F’18. Indo-Western High-End Pret and Couture Women’s-Wear Garments with a twist in surface texturing and embellishments, thus, enhancing stylish cuts and edgy eccentric design sensibilities. ‘Pushtaini’ is inspired by the age-old art of Madhubani. The collection merges Indian art and fashion with innovation in surface ornamentation by reinventing Zardozi embroidery in contemporary patterns. At 3:30pm, one of the most talented designers in India came forward to showcase her designs- (Big announcement: Kareen Kapoor launches her lip collection in collaboration with Lakme https://www.instagram.com/p/Bm8KJYyBZ75/?hl=en&taken-by=lakmefashionwk ) 8) Ritu Kumar Design and heritage in India is a product of skills and wisdom passed down the generations. Ritu Kumar has always welcomed this heritage. Label Ritu Kumar’s theme for W/F’18 is ‘Native Spirit’ – an ode to nature and the great outdoors. It blends elements of tribal art from Native American Inca’s with the romance of the wild-west. The collection features an earthy color palette and introduces rustic charm through modern details. (Psst, do you want the best fashion advices from the experts? https://www.instagram.com/p/Bm8Qp_UBO_c/?hl=en&taken-by=lakmefashionwk ) Before we move on, let’s take a look at today’s highlisghts so far https://www.instagram.com/p/Bm8TGtihOEs/?hl=en&taken-by=lakmefashionwk 9) ‘Samurai’ by Siddhesh Chauhan   He is immensely inspired by architecture, music, sentiments and traditional diversity which en routes him to create contemporary designs for the new age man. He strongly believes in the immortality of art and design plus notes that an exceptional design is the one which influences the subject in whatever way possible. ‘Samurai’ showcases a contemporary take on the Samurai with surface ornamentation techniques and asymmetrical silhouettes. “One cannot abide without the other. The new and mysterious can only be reborn when the old shackles are torn. A New you is born every day. Everything on a larger scale is design, Contradictions are real and so Balance Is The Key.” 10) Disha Patil Disha Patil pays homage to the art of creation by invoking Tvastr – the Hindu artisan deity and the physical form of creativity through heirloom pieces. Her pret line is making waves across India due to its great finish, excellent cuts, exquisite embellishment and embroidery. Her creations are always an ideal choice for festive and wedding occasions. Be it a fabulous lehenga for engagement or an inspiring gown for your reception, Disha Patil collections is here to make you feel fabulous and glamorous for all your special events. 11)  Mishru Mishru’s W/F’18 collection ‘Supernova’ that juxtaposes power dressing (think: strong capes and blazers) with unabashed femininity at Lakmé Fashion Week W/F’18. 12) aLL Primero by Narendra Kumar presents ‘Never Hyde’ ‘Never Hyde’, a collaboration between designer Narendra Kumar and India’s leading Plus Size Store aLL Primero empowers men and women of all sizes. The collection at Lakmé Fashion Week showcased leisurewear, day and evening wear in striking silhouettes and comfortable fabrics. What a great thought! All designers must try and cater to the different possibilities in the crowd, not just stick to the hourglass shapes. This is such an inspiration in this

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 LAKME FASHION WEEK 2018 – Day 4

LAKME FASHION WEEK 2018 – Day 4

It’s already the 4th day of the LFW! It’s so hard to keep up with all the trends at this pace. Grab a drink while we take you through the 4th day of LFW and give you a glimpse of what’s going to be in style in the coming days. 1) Half Full Curve ‘Natsukashii’, Half Full Curve’s W/F’18 collection, is inspired by traditional Japanese textiles. Japanese style is very iconic, and their costumes are all about motifs and floral patterns. Half full curve transforms these into intricate, detailed embroidery. This shows the designer sisters, Rixi Bhatia and Tinka Bhatia’s keen eye for detail. Rixi follows the ‘art meets fashion’ ideology, and Tinka follows her instincts. The muse for their designs is a curvy women.  #youaresomuchmorethananumber 2) Saaksha & Kinni The designers at Lakmé Fashion Week paid homage to the woman reveling in Raas with bold colors, playful prints, original embroideries, and a whole lot of fun. This collection was vibrant and interesting to look at. They take inspiration from the past and create the present. Shruti Hassan walked the ramp for Saaksha and Kinni’s collection in a beautiful flowy garment that will definitely make some noise. 3) Vineet Rahul Vineet Rahul, a designer who is design sensitive, uses traditional aesthetics from all across India. He presented in the LFW W/F’18 collection bringing alive nature when it blooms and romances in the darkness of night through intricate motifs and details. The way he depict the phases of the moon and the flower blossom was really inspirational to us. https://www.instagram.com/p/Bm5opCJhMM7/?hl=en&taken-by=lakmefashionwk Highlights from the first show of Day 4, featuring Half Full Curve, Saaksha & Kinni and Vineet Rahul’s W/F’18 collections. 4) Anushree Reddy A designer that completed her MBA and by chance joined a magazine company where she ended up finding her passion – fashion. Now, she’s become an icon for the youth and no wedding is complete without the bride wearing her lehenga for the sangeeth ceremony. Her collection, ‘Sitara’, for the LFW W/F’18 consists a fusion of romanticism and feminism. It showcases soft and sheer fabrics in a sensual color palette. Delicate hand-crafted applique and hand-dyed beads add to the fantasy and luxury of the collection. Malaika Arora Khan walked the ramp for Anushree in one of her stunning designs. 5) Sonam and Paras Modi SVA coutre, a label by Sonam and Paras Modi. SVA meaning ‘soul’ in Sanskrit is the labor of love. An ode to richness and glory, this season SVA by Sonam and Paras Modi creates tousled medley of fluidity and a glittering blend of motifs that are perfectly juxtaposed with a strong element of structure. Deep shades of burgundy, beige and blacks are brought into focus this season. This collection got everyone is awe, thus, receiving a great applause. Nushrat Bharucha struted down the ramp for SVA couture. 6) Yogesh Chaudhary Surendri by Yogesh Chaudhary’s W/F18 collection titled ‘Rangoli’ is a colourful ode to the women of the world. As the name rangoli suggests, it is an Indian tradition. The designer here again is trying to reach the global market by using Indian textiles. His collection spelled style at every turn and corner combined with aesthetic design elements to give you a sense of belonging to the ‘fun’ world of fashion. 7) Payal Singhal Payal Singhal’s ‘The Show Stopping Bride’ collection presented by Lakmé Salon takes inspiration from the art of tapestry through the Renaissance period with Persian influences. Focusing on the blend of East meets West, the result is an amalgamation of thread-work with zardozi, applique and bead-work with gray embroidery accented with tassels and edging. The to-be-mother, Neha Dhupia, and Angad Bedi bring their A-game to the runway for Payal Singhal’s W/F’18 collection presented by Lakmé Salon. From 4:30pm to 5:00pm the show presented, a glimpse at the striking collections by @ruceru.kolkata, @label_etika, @sammohidesign and @sita_mikhail at Studio, presented by @6degreeplatform at Lakmé Fashion Week W/F18 https://www.instagram.com/p/Bm6JzAdhWBz/?hl=en&taken-by=lakmefashionwk 8) Etika 6 Degree presented label Etika’s W/F18 Collection Blue City Tales’.  6 Degree is a brand management company that conceptualizes shoots and creates an image that is unique. 9) Ruceru Inspired by Rabindranath Tagore’s timeless Bengali dance drama “Chitrangada”, Ruceru’s W/F’18 collection at 6 Degree Studio, ‘A proper women’ portrays femininity with an amalgamation of the idea of warrior princess. Bipashu Basu walked the ramp in Ruceru’s stunning lehenga with a blouse design that is going to set a trend in the coming days. 10) Moksha & Hiral 6 Degree presented Sammohi by Moksha & Hiral’s W/F’18 Collection that focused more on light shades of pink and the whole collection was very subtle yet striking. Diya Mirza walked the ramp in a stunning lehenga as a showstopper. 11) Sita Mikhail Watch out for smart cuts, solid shades and delicate details in Sita Mikhail’s ‘Mirror Tells a Tale’ at Lakmé Fashion Week Studio, presented by 6 Degree. She filled the stage with awesomeness and fresh designs. It was a great collection that emphasized more on the work of garments. One of the garments was worn by Neha Sharma that took everyone’s breath away. 12) Kunal Rawal Kunal Rawal’s W/F’18 collection draws inspiration from the idea of ‘Perspective’. It is visualized as a mirror of chaos that can have numerous unique points of views. The collection at Lakmé Fashion Week showcases an anti-trend approach and multi-functional designs. Varun Dhawan turns show stopper for Kunwal Rawal’s W/F18 collection at Lakmé Fashion Week. All your favorite stars put their best foot forward for Kunal Rawal’s W/F18 collection at Lakme Fashion Week. Here’s a look.         https://www.instagram.com/p/Bm563jGB1mV/?hl=en&taken-by=lakmefashionwk lakmefashionwk Day 4 saw @karanjohar attend @kunalrawaldstress’s W/F’18 showcase at Lakmé Fashion Week. Here is what he had to say about the collection. 13) Pankaj & Nidhi Nokia 6.1 Plus inspires Pankaj & Nidhi’s W/F’18 collection which explores the coming together of the hand-made and the machine-made garments in the creation of exquisite couture. Kangana turns heads as she walks the ramp in a blue dress that has dreamy black

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 LAKME FASHION WEEK 2018 – Day 3

LAKME FASHION WEEK 2018 – Day 3

Lakme fashion week is an event where the designers showcase their designs for every season. No fashion enthusiast ever walks away without drawing inspiration from the LFW. This year LWF presents Winter/Festive 2018 a thrilling event which is a mix of established and emerging designers. This year the LFW took an initiation of giving a chance to the upcoming designers to showcase their talent. The event is scheduled to happen at St. Regis, Mumbai, from the 22nd of August to 26th August, 2018. Here is a glimpse of third day. The show sparked with the runway that included skillful and the upcoming designers like: 1)  Two point Two by Anvitha The siblings Huma kureshi and Sakeb saleem were the showstopper for her. Since kimono is essentially a gender garment and the whole brand is about gender clothing and not categorizing a men’s wear or women’s wear. She went back to the most typical garment and modernized it in a sportive way and took certain details like to make it modern. 2) Mohammed Mazar The collection of him was all about the Rafugar which is helping the community who really are in need. His main intenion is to support the rafugar community and provide an employment to them. His collection showcases lots of rafugar in red, black and white color palette where he added embroidery to make them look more elegant 3) Twin Queen by Armaan Randhawa He dedicated his collection to the British designer. His collection is about the boxy clothes which have bomber jacket inside, sweat pants, sweat shirts on which he included all the minimal things with subtle embroidery on them. The idea behind the embroidery is to stay unique which was created on kaka and then put onto jackets. 4) The platform by Smart water featuring Poochki, Shanti and Kanika Goyal Soha ali khan walked as a showstopper for three designer’s collection, in which one of them was beautiful tusser silk skirt by Shanti, organza top by Poochki and the jacket by Kanika. They were all inspired by clouds because it uses the whole evaporation process and still make smart water. Kanika Goyal collection was all about the edgy silhouettes accented with graphic art which was inspired by clouds. Sakshi and Swasti shah presented Shanti collection which was ‘Megh-Malhar’ crafted from discarded fabrics. The motifs and designs are fused to imitate the texture and variance of clouds which are all set in a dark intense mood bringing forth Megh-Malhar. The Poochik’s was presented by Ishanee and Anirudh where the inspiration is from a poem black cloud which talks about impending doom. GENDER BENDER The pot plants human collection, as a part of the gender-bender show, comprises of easy separates and coordinates that are not driven by gender norms. Annam’s collection as a part of gender bender show was inspired by Behrupiya an impressionist in the traditional performing arts of India, Pakistan, Nepal and Bangladesh. Bobo Calcutta presented Ludicrous Legacy a celebration of the ludicrous legacies that people leave behind at the combinations in gender bender. 5) Savitri by Gaurang Shah     Gaurang gives ode to the super star of the south Indian film industry Savitri. His collection was more of banaras sarees in different colors which were draped perfectly and represents the great actress. The collection also sees the return of the nostalgic charm with a revival of the south Indian silks and textiles. 6) Heroine of the opera by Karthikeya The hereof opera emulates an old world nostalgia interspersed with the powerful theatrics of the European opera culture in late 170’s through the grand silhouettes, luxury fabric and deep hues. 7) Shift and Arpitha Mehta by Caprese girl Her collection is a fusion fun which is a modern take on Indian saree. Caprese resonates with a younger girl and the styles were very young which makes modern outfits for younger girls. The gorgeous Karishma Kapoor walked for caprese in a black classy outfit which is a modern take on Indian saree. Her collection is easy breezy vibes to silhouettes which captured the attitude of Caprese effortlessly. 8) Millennial Maharani by Nachiket Barve The designers collection is all about the millennial maharani inspired by life. He is even more inspired by the clashes of history along with what the present offers. Jahnavi Kapoor walked for him where she wore the best of fashion which is light weight and comfortable and even modern. His collection is about the comfortable traditional wear with wonderful embroidery detailing on them 9) Amit Agarwal Dishapatani and Shahid Kapoor were the showstopper for Amit Agarwal whose creations are creative, innovative and always believe in experimenting. In collaboration with NEXA Amit Agarwal gave a perfect finishing, sexy and smart collections. The collection he made for both men and women were mind-blowing, edgy and larger than life. He gave a stretchy vibe to the garments and very light weight even they look like heavy. The garments were made by recycled plastic which is a great initiative. THE CELEB OOTD’S:           Please stay tuned to our website for details of the other 2 days of LFW and more such fashion updates! #LakmeFashionWeek #ShadesOfADiva #LFWwf18 #5DaysOfFashion #lakmefashionweekwinterfestive #wf18 #designerwear #fashion #fashionshow #indiandesigners #gooderthindia #nexaspotlight kimono#twin queen#rafugar#clouds #legend#savitri #nokia6plus# modern take #indian sarees #heroine of opera#textiles #garment #millennial maharani#handmade #fusion fun#embroidery #strechy #recycled plastic# smart#style #spotlight

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